These days, the mere launching of a website is not considered newsworthy. In fact, sending a press release announcing your new website is tantamount to announcing that you are now listed in the phone book. Luckily, the definition of news remains the same whether it is online or offline in nature. If you think of news as "a disruption of the status quo," you'll be well on your way to understanding what is newsworthy.

Check out these tips on what's newsworthy.