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Internet News Bureau

FOR IMMEDIATE RELEASE

DietWatch.com Launches Dr. Roger Gould's Mastering Food

A Revolutionary Approach to Achieving Permanent Weight Loss by Controlling Emotional Eating

NEW YORK, NY -- April 28, 2005 (INB)-- DietWatch, a leading online diet, fitness and healthy living destination, is pleased to introduce Dr. Roger Gould's "Mastering Food" plan. Mastering Food is an interactive approach designed to help people learn how to control emotional eating and eliminate the obstacles that have prevented them from maintaining permanent weight loss.

Gould's Guided Sessions have been used by over 20,000 people and are scientifically proven to be as effective as in-person therapy. The program offers 12 Guided Sessions, each one focusing on a specific new psychological aspect of compulsive overeating. The lessons are accompanied by workbooks and personal reports, where members are challenged to take what they have learned in the Guided Session and apply it to their own situations. By completing these sessions, members will be able to unlock the secrets to living thin.

Amir Kishon, Ph.D., CEO of DietWatch says "Lifelong weight loss can only be achieved by changing oneself, not by following a specific meal plan. Dr. Gould's Mastering Food is one of the first programs focusing on this objective".

Dr. Roger Gould, the creator of Mastering Food and a pioneer and expert in the field of adult development adds "You can't stick to a diet or change your eating habits until you master your emotional eating patterns. Its impossible!". Gould's programs have been tested in seven different scientific studies. The latest study, conducted by UCLA and Kaiser Permanante, found that each of Dr. Gould's Guided Sessions are as effective as traditional in-person therapy. According to Psychology Today, Gould's programs are based on "proven research results."

Kishon adds, "DietWatch's philosophy is centered around empowering users to understand their own eating habits, The Mastering Food program complements our nutrition plan by targeting users' emotional needs. This "body and soul" approach will enable users to achieve the holy grail —lifelong weight loss".

About DietWatch

DietWatch.com is one of the first and largest diet centers on the Web, where members receive tailored meal plans and personalized feedback on their progress in addition to a wealth of information on nutrition and fitness and access to a support community.

DietWatch's unique information, tools, and community support have made it a winner of numerous awards and recognitions, including Forbes' Magazine Best of the Web 2005 for the fifth year in a row and the Winner of the Healthy People Objectives Award for the launch of Healthy People 2010. Since its launch in 1999, over 1.1 million members have registered with DietWatch sites.

About Mastering Food

MasteringFood.com was created by Interactive Health Systems Online, a company that has also created MasteringStress.com and MasteringRelationships.com, and soon will release the first version of MasteringMyLife.com. The company has been in business for 20 years and specializes in research based computer assisted self help programs.


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